How to allow or block desktop notifications in Google Chrome

Websites are capable of pushing notifications to our desktops with the help of a web browser. When you subscribe to the notifications sent by a website, it can push them to your desktop even when you are not visiting the site. That can be useful if you want to always be in the loop with the latest news. However, it can also be annoying if you clicked on "Allow notifications" by mistake, and you are bombarded with notifications that you do not want. Fortunately, if you are using Google Chrome as your web browser, managing or blocking push notifications from websites is as easy as pie. Here is how to allow or block notifications in Google Chrome:

How to allow or deny notifications from a website, when you first visit it in Google Chrome

If a website that you are visiting wants to send push notifications, when you load it in Google Chrome, it asks about it. When that happens, you see a dialog box beneath the address bar. If you want to receive notifications from that website, click or tap the Allow button. If you want to block notifications from that site, press Block. If you close the dialog box without answering, the default behavior remains in place which is not to receive notifications.

Allow or Block notifications in Google Chrome

Then, when the website sends you a notification, it is displayed on your Windows 10 desktop, above the system tray, like this:

Website notification from Chrome in Windows 10

Please note that Google Chrome may decide a website is insecure and in that case, it stops the notifications by default and you cannot unblock them

NOTE: If you are browsing in Incognito mode, you do not get notifications. Read this article for more details on How to go incognito in all web browsers: Chrome, Firefox, Opera, Edge, and Internet Explorer.

How to manage Google Chrome notifications for a website when you navigate to it

You may approve notifications from websites by mistake, or you may change your mind, and you want to stop them. Or the other way around, you may want to receive notifications from a website which you initially blocked.

If you want to manage the push notifications from a particular website, launch Google Chrome and visit the website in question. Then, click or tap the "Secure" button on the left side of the address bar. It opens up a fly-out where, among other information such as the cookies used by the website, you can see whether the site is allowed to send you notifications. Click or tap the drop-down list to the right of Notifications, to see all the options available:

  • By default, if you did not configure the website that you are visiting, the Notifications are set to Ask (default). That means that the website asks if you want to receive notifications each time you visit it.
  • If you Allow notifications, that website can push notifications to your desktop anytime it wants.
  • If you choose to Block notifications, the website cannot push notifications to your desktop, and it stops asking you about it.
Manage website notifications in Google Chrome

Choose the setting you prefer for that website, and repeat the process for each website that you want to configure.

How to block or allow websites to ask for permission to push notifications in Google Chrome

If you want to manage all the push notifications, meaning to allow, block or make Google Chrome ask you about each website's notifications permissions, you can do that too.

First, open Google Chrome and click or tap the "Customize and control Google Chrome" button. Its icon looks like three vertical dots, and you can find it in the top-right corner. In the menu that opens up, go to Settings.

Open Settings in Google Chrome

Google Chrome opens its Settings in a new tab with the address "chrome://settings." In it, scroll down until you see a link called "Advanced," and click or tap on it.

Open Advanced settings in Google Chrome

Scroll further down and, in the Privacy section, click or tap "Content settings."

Open Content settings in Google Chrome

Click or tap on "Notifications."

Open Notifications settings in Google Chrome

Then, in the Notifications sub-section, the first thing you should see is a switch. By default it is set to "Ask before sending (recommended)," and it means that each website that wants to push notifications to your Windows 10 desktop first has to ask you.

Switch for Ask before sending notifications in Google Chrome

If you want to block all websites from pushing notifications to your desktop, turn off the switch. It blocks all the websites that ask for push notifications.

Block all sites from asking for push notifications in Google Chrome

The rules set underneath the switch for individual websites still apply. If you have allowed a website to push notifications, it is still happening. If you want to block such a website, you need to navigate to it and apply the procedure from the previous section. Read the following section to find out how to modify this behavior in Settings.

How to manage notifications for a website from Google's Chrome settings

Additionally, under the notifications allow/block switch, you see all the permissions you gave for individual push notifications in Google Chrome up until now. All the websites for which you denied push notifications are shown in the list called Blocked, and all the ones for which you allowed notifications are shown in the list called Allowed.

If you want to change the notifications permissions for a specific website on the Allowed list, on its right side, there is a small button that looks like three vertical dots. Click or tap on it and select what you prefer: Block, Edit or Remove.

Manage individual website notifications in Google Chrome

If you want to change the notifications permissions for a specific website on the Blocked list, on its right side, there is a small button that looks like three vertical dots. Click or tap on it and select what you prefer: Block, Edit or Remove.

Manage individual website notifications

While the Block and Allow options are self-explanatory, the Edit and Remove might raise questions. You should know that:

  • The Remove option deletes the website from the list, so Google Chrome no longer keeps your previous preference.
  • The Edit option opens a text field in which you can change the address of that site to include or exclude pages from the same domain. Furthermore, you can also use wildcards to define the website addresses that are allowed or denied from pushing notifications to your desktop.
Edit the site address for push notifications in Google Chrome

Do you block all notifications or only certain websites?

As you have seen, managing push notifications from websites in Google Chrome is easy and straightforward, regardless of whether you want to manage them individually, for each website, or if you want to allow or block all of them at once. We are curious: did you choose to block all the notifications, or do you prefer to receive some notifications from certain websites? Use the comments section below to share your choice, and let's discuss.