Xbox Strategy Chief Says GTA 6 Pre-Orders Break Records but Gives No Share Figure
Xbox chief strategy officer Matthew Ball said the company is "very happy with GTA VI pre-orders" in a post on X on September 24, 2026. The percentage now attached to that post did not come from him, from Xbox, or from Microsoft. Grand Theft Auto VI key art as hosted on Xbox's own news site. Image: Xbox Wire / Microsoft "Tom, we are very